First, I fix my drippy bathdub faucet.
Then, I come home and check my mail. What was in there? Why, nothing but a little card from Starbucks. To thank me for being a “registered Starbucks Card user” they're poppin' an additional five-spot onto my account.
I dunno how much I've spent there (I'm a coffee-aholic: no fru-fru drinks, straight coffee or straight triple-shot tall americanos; an occasional double-short cappucino) but they've surely made more than five bucks off of me in the past year.
Still, it's a nice thing.
Let's see, I could get two double-short cappucinos, or three-and-a-half tall drip coffees, or a triple-tall americano and two tall drip coffees, or ...